Showing posts with label 2018. Show all posts
Showing posts with label 2018. Show all posts

Monday, 18 March 2019

Amazon Echo Spot: Bedtime Story. TV Advert (2018)



We start with a picturesque scene, so familiar in rural American black communities. But in reality it's a white, middle-class, hipster paradise. The faux old-style wooden boxes, the Radio Flyer wagon.




0:01 Small black mixed-race boy and someone in the background. Dad? Older brother?




0:05 Retro lamp and chair [hipster chic]. The boy is reading a book not a tablet [proto-intellectual], [parental investment].



0:06 This must be mother passing through. Are those white hands? In this entire shot her head is cut off, a mere walking production unit for brown babies.



0:10 Mealtime; another slice of hipster heaven. Safe to now say that older man is father [black male parental investment] rather than sibling and white mother is still headless. So mixed-race family - confirmed.




0:14 At last, mother has a face!



0:21 She beams up at him adoringly [protector], [provider], [high value].


The Agenda™: Mixed-raced families are desirable,black men are ideal partners for white women as providers, as parents. And don't forget to install an Amazon spy in your house for domestic bliss.

Saturday, 2 March 2019

Vets4Pets: Best Start in Life. TV Advert (2018)






0:02 Lone white woman [single] cuddling with dog.



0:04 Lone white man [single] cuddling with cat.  

Perhaps the man and woman above are a couple? But no confirmation or even hints are supplied by the footage.



0:07 Lone girl playing with dog. But she certainly has curly hair - could that mean something?

 

0:08 The reveal! Look, there's dad in the background [black male parental investment].




0:23 Mixed-race family unit. Black father, white mother.

The Agenda™: Whites are single and unlucky in love. Mixed-race families are the happy ideal, with black fathers for preference.

Wednesday, 6 February 2019

Rightmove: Outnumbered. TV Advert (2018)

 

 

The purpose of this advert appears to attach negative value to parenthood, specifically to being a white father to white children (the mother seems almost invisible). While it appears, superficially, to show a large, happy family the message is clear; white children are noisy nuisances and will stop you relaxing, enjoying yourself and spending money on expensive man toys.

Furthermore three of the children bear the mark of uber whiteness in the current year, by being ginger.



The Agenda: White children are a nuisance.

Sunday, 27 January 2019

Park Christmas Savings 2019. TV Advert (2018)




The pozzing of Christmas 2019 starts here . . .

 

0:02 Presentable white lady and attractive white-presenting child [high value]. But hang on, who is this following her down the stairs?

0:04 Adorable mixed-race child. [high value] Can the little girl actually be his sister? From whence has he sprung?


 

0:04 All is explained.



0:08 Dad plays with kids [black male parental investment] [high value]


 

0:25 Happy family. 


The Agenda™: Mixed-race families are the ideal, black males make ideal fathers, mixed-race children are assets.