Saturday 6 April 2019

Dove/Galaxy: Each and Every Day. TV Advert (2016)


Started life as a 90 second Dove commercial, a shorter (Galaxy) version still being broadcast in the UK in the current year. The ideal life of a white woman in one day.



0:26 White male depicted, over normal breeding/fighting age [weakness].




0:35 The person she spends the longest time with in the story and thus the most significant relationship. A young [health], [attractiveness], black female, shaved hair [lesbian]. The other (white) girl at the table barely registers at all.

The Agenda™: Hedonism nihilism. Eat chocolates, skateboard, hang out with black lesbians drinking coffee, and end up single, childless and clearly having smoked 60 a day for decades. Result - happiness.

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